{"id":30059,"date":"2023-06-21T12:24:15","date_gmt":"2023-06-21T10:24:15","guid":{"rendered":"https:\/\/www.ita.es\/caso-de-exito\/kajal-improves-order-management-for-stores-using-frogtek\/"},"modified":"2025-03-12T14:13:21","modified_gmt":"2025-03-12T13:13:21","slug":"kajal-improves-order-management-for-stores-using-frogtek","status":"publish","type":"caso_de_exito","link":"https:\/\/www.ita.es\/en\/case-studies\/kajal-improves-order-management-for-stores-using-frogtek\/","title":{"rendered":"FROGTEK"},"content":{"rendered":"\n<div class=\"wp-block-columns is-style-columns-margen-estrecho is-layout-flex wp-container-core-columns-is-layout-1 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:64%\">\n<p class=\"is-style-paragrafo-destacado-sin-borde\">&#8220;Effective order planning is critical to ensuring product availability for our grocers and providing an exceptional shopping experience for their customers. Our commitment to excellence in demand management, inventory control and order planning led us to seek a state-of-the-art solution that would increase our visibility into demand and stock, thereby driving grocers&#8217; growth.&#8221;<\/p>\n\n\n\n<p class=\"is-style-paragrafo-destacado-sin-borde\">Guillermo Caudevilla, Frogtek CTO<\/p>\n\n\n\n<p>Frogtek, in its commitment to support small stores in Latin America, has partnered with ITA to <strong>provide intelligence to its procurement system<\/strong>, which records sales and stock data. However, it needs an improvement in the ability to plan orders to suppliers in real time. This is especially relevant for small stores in the region, many of which are not yet computerized.<\/p>\n\n\n\n<p>The <strong>Kajal tool&#8217;s real-time ordering proposal<\/strong> is adapted to the reality of the stores. For example, consider the storekeeper&#8217;s liquidity at any given time.  <\/p>\n\n\n\n<p>This collaboration promises to transform procurement management and further strengthen local communities throughout Latin America.<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:36%\">\r\n    <!-- block: caso-exito-informacion -->\r\n    <section class=\"block-caso-exito-informacion \">\r\n        <div class=\"stell-rht\">\r\n            <div class=\"mov-but\">\r\n                                    <a class=\"lim-btn-blue\" href=\"https:\/\/www.ita.es\/en\/scopes\/efficient-and-circular-industry\/\">\r\n                        Efficient and circular industry                    <\/a>\r\n\t\t\t\t\t<script>\r\n\t\t\t\t\t\twindow.dataLayer = window.dataLayer || [];\r\n\t\t\t\t\t\tdataLayer.push({\r\n\t\t\t\t\t\t\t'tag':  \"Efficient and circular industry\"\r\n\t\t\t\t\t\t});\r\n\t\t\t\t\t\twindow.dataLayer.push({event: 'etiqueta'});\r\n\t\t\t\t\t<\/script> \r\n                            <\/div>\r\n            <div class=\"st-logo\">\r\n                <h3>Frogtek<\/h3>\r\n                                    <img decoding=\"async\" src=\"https:\/\/www.ita.es\/wp-content\/uploads\/2024\/04\/frogtek_logo_huesca-peque-300x112.jpg\" alt=\"Frogtek\">\r\n                            <\/div>\r\n            \r\n                            <div class=\"direc-txt\">\r\n                    <h6>ADDRESS<\/h6>\r\n                    <p>Parque Tecnol\u00f3gico Walqa, Edificio 1, 22197, Cuarte, Huesca.<\/p>\r\n                <\/div>\r\n            \r\n                            <div class=\"direc-txt\">\r\n                    <h6>Contact details<\/h6>\r\n                    <ul>\r\n                                                    <li>  669 86 36 32<\/li>\r\n                                                                            <li>\r\n                                                                    <a href=\"https:\/\/developing.frogtek.org\/\">\r\n                                        developing.frogtek.org\/                                    <\/a>\r\n                                                            <\/li>\r\n                                            <\/ul>\r\n                <\/div>\r\n                    <\/div>\r\n    <\/section>\r\n    <!-- end block: caso-exito-informacion -->\r\n<\/div>\n<\/div>\n\n<div class=\"wp-block-columns is-style-columns-margen-estrecho is-layout-flex wp-container-core-columns-is-layout-2 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<h2 class=\"wp-block-heading\" id=\"h-sobre-frogtek\">About Frogtek  <\/h2>\n\n\n\n<p>The <strong>Frogtek Group<\/strong> is a <strong>socially responsible<\/strong> company focused on empowering shopkeepers in developing nations to improve their economic conditions and compete more effectively in the marketplace.<\/p>\n\n\n\n<p>Its main tool, <strong>Tiendatek<\/strong>, is an application designed to help shopkeepers manage and optimize their businesses. As a result, they achieve an <strong>average 15% increase<\/strong> in sales during the first year of use.<\/p>\n\n\n\n<p>With approximately <strong>4,000 stores in Mexico<\/strong> already benefiting from Tiendatek, and more than 20 leading global companies relying on the data provided by Frogtek to improve their operations and strategies.  <\/p>\n\n\n\n<p>The Frogtek Group has established itself as a profitable and growing company. Its store network and turnover have experienced an <strong>annual increase of more than 40%<\/strong> in recent years.<\/p>\n\n\n\n<p>With a global presence and a distributed work structure, Frogtek operates in <strong>Mexico and Colombia<\/strong> for sales, training and shopkeeper support, while technology development is led from Spain.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"1024\" src=\"https:\/\/www.ita.es\/wp-content\/uploads\/2024\/04\/frogteck_mejico-tienda-movil.jpg\" alt=\"\" class=\"wp-image-30053\" srcset=\"https:\/\/www.ita.es\/wp-content\/uploads\/2024\/04\/frogteck_mejico-tienda-movil.jpg 1024w, https:\/\/www.ita.es\/wp-content\/uploads\/2024\/04\/frogteck_mejico-tienda-movil-300x300.jpg 300w, https:\/\/www.ita.es\/wp-content\/uploads\/2024\/04\/frogteck_mejico-tienda-movil-150x150.jpg 150w, https:\/\/www.ita.es\/wp-content\/uploads\/2024\/04\/frogteck_mejico-tienda-movil-768x768.jpg 768w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-iniciando-la-transformacion\">Initiating the Transformation<\/h2>\n\n\n\n<p>Frogtek decided to <strong>improve its procurement management process<\/strong> to meet changing market demands and ensure an optimal experience for its customers.<\/p>\n\n\n\n<p>The company needed to <strong>have visibility of the products<\/strong> that stores buy from each supplier, for which a <strong>fully parameterizable algorithm<\/strong> was created.  <\/p>\n\n\n\n<p>With it we obtain the sales for each supplier by zone, as well as the costs and prices at which they are usually bought and sold.<\/p>\n\n\n\n<p>In order to improve the supply required by Frogtek, it was essential to <strong>forecast the demand for each product<\/strong>.  <\/p>\n\n\n\n<p>For this purpose, the <strong>Kajal Forecasting\u00ae<\/strong> methodology makes it possible to <strong>characterize products<\/strong> based on the value they provide and their demand for forecasting.<\/p>\n\n\n\n<p>In response to Frogtek&#8217;s need to <strong>calculate inventories for each store<\/strong>, the <strong>Kajal Inventory\u00ae<\/strong> system was used.  <\/p>\n\n\n\n<p>By means of probabilistic calculations and taking into account the service level chosen for each product, <strong>stock sizing<\/strong> is carried out.<\/p>\n\n\n\n<p>The <strong>Kajal Replenishment\u00ae<\/strong> methodology was used to <strong>plan orders in real<\/strong> time based on demand forecasts and stock calculations.  <\/p>\n\n\n\n<p>A solution that obtains the order for each product in the store based also on the purchase history of each shopkeeper.<\/p>\n\n\n\n<p>In addition, it incorporates an algorithm that allows to obtain the most suitable order according to the economic constraints of each store.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-retos-de-gran-calibre\">Challenges of the highest caliber<\/h2>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Overcoming the Lack of Computerization<\/strong>: Addressing the lack of computerization in these stores is essential to implementing effective technology solutions.<\/li>\n\n\n\n<li><strong>Adapt to Market Diversity: <\/strong>The variety of products and formats in small Latin American stores demands a versatile sourcing strategy.<\/li>\n\n\n\n<li><strong>Demand Modeling<\/strong>: Demand forecasting is a critical aspect of supply management. The project faced the challenge of developing different models based on statistical calculations, machine learning or deep learning.<\/li>\n\n\n\n<li><strong>Order Planning Optimization<\/strong>: Design an efficient system to determine appropriate inventory levels and generate optimal orders with a limited budget. This required the incorporation of logic and algorithms to consider the stores&#8217; purchase history and existing stock levels.<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-resultados-obtenidos\">Results obtained<\/h2>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Obtaining the demand forecast for each product based on its history.<\/li>\n\n\n\n<li>Automatic selection of algorithms, according to a model benchmarking system.<\/li>\n\n\n\n<li>Inventory sizing according to probabilistic models that adapt to the pace of demand.<\/li>\n\n\n\n<li>Dynamic calculation of target stock (and safety stock) for each product for more than 4000 stores.<\/li>\n\n\n\n<li>Obtaining a logical order based on the needs of the store and its purchase history.<\/li>\n\n\n\n<li>Creation of an algorithm to optimize orders according to a maximum economic quantity.<\/li>\n\n\n\n<li>Obtaining a filtered product catalog of each supplier by zone.<\/li>\n\n\n\n<li>Obtaining prices and costs for each product based on statistical measures.<\/li>\n\n\n\n<li>Characterization of each store&#8217;s products based on the added value they provide, their variability and intermittency.<\/li>\n<\/ul>\n\n\n\n<p><strong><em>Authors: Guillermo Gonz\u00e1lez and <a href=\"https:\/\/www.linkedin.com\/in\/lorena-polo-navarro\/\">Lorena Polo<\/a>.<\/em><\/strong><\/p>\n<\/div>\n<\/div>\n\n<p><\/p>\n\n<div class=\"wp-block-columns is-style-columns-margen-estrecho is-layout-flex wp-container-core-columns-is-layout-3 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<h2 class=\"wp-block-heading\" id=\"h-\"><\/h2>\n\n\n\n<p class=\"is-style-paragrafo-pequeno\"><\/p>\n<\/div>\n<\/div>\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n","protected":false},"excerpt":{"rendered":"<p>Frogtek uses the ITA solution for Latin American retailers.<\/p>\n","protected":false},"featured_media":0,"template":"","class_list":["post-30059","caso_de_exito","type-caso_de_exito","status-publish","hentry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v24.7 (Yoast SEO v24.7) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Kajal to improve order management in its stores<\/title>\n<meta name=\"description\" content=\"Frogtek uses ITA Kajal solution to improve order management in Latin American stores\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.ita.es\/en\/case-studies\/kajal-improves-order-management-for-stores-using-frogtek\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"FROGTEK\" \/>\n<meta property=\"og:description\" content=\"Frogtek uses ITA Kajal 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